How do you create a video of runners being interviewed as they make their way around a busy metropolitan park?
Rigging up a camera on a quad bike might work but quad bikes are noisy. A bicycle would be quiet enough, but try cycling with a camera on your shoulder not forgetting the sound recordist and interviewer!
Many production companies would still be scratching their heads and stroking their chins. But we’re not phased.
The solution was simple, combine a completely silent 35mph electric camera dolly, our state of the art camera stabiliser, a driver, camera operator, focus puller, sound recordist and interviewer and we’re off!
No less than five people boarded the dolly to carry out and capture the interviews, which helped us create a commercial video to support the NSPCC’s London Marathon sponsorship campaign.
Working with the talented folks from Leeds-based agency twentysix Digital, who came up with the creative concept, we were able to execute a tricky shoot to a high standard.
The result was a winner, and prompted three further unplanned edits to focus in on the wonderfully engaging stories that were told so eloquently by the runners, as we trundled alongside them.