Testimonial

I think if you’re able to execute strong storytelling in this manner, those particular pieces of content are timeless. Allowing us to create a story that has touched people, engaged them and made them appreciate the opportunities National Lottery funding gives to people. 

So for us Micky Yule’s story underpins what we stand for as a brand and it is a story we’re able to use time and time again to inspire a new audience.