Encouraging runners to sign up for the London Marathon.

The Brief

We partnered with digital agency, twentysix, to produce a powerful & emotive piece for the NSPCC to encourage runners to sign up to support them at the London Marathon.

The Details

Many production companies would still be scratching their heads and stroking their chins. But we’re not phased easily.The solution was simple, combine a completely silent 35mph electric camera dolly, our state of the art camera stabiliser, a driver, camera operator, focus puller, sound recordist and interviewer and we’re off! No less than five people boarded the dolly to carry out and capture the interviews, which helped us create this commercial video to support the NSPCC’s London Marathon sponsorship campaign.

The Result

The Feedback

We had quite a challenging project with required tight deadlines. We thought the brief was quite complex but the Fresh Cut team helped us through the challenges. Their experience is second to none, technically the filming was quite challenging, the guys had that all under control, the crew that turned up on the day were fantastic, the output of that is clear.

Donna Yeats, Planning Director, twentysix

The Credits

Producer: Rick Frier

Dolly Driver: Tony Holker

Camera Operator: Jon Foxely-Evans

Focus Puller: Jamie Merchant

Sound Recordist: Oli Kilpatrick

Runner: Andrew Johnson

Editor: Rob Hannant

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